To successfully develop a personal brand on social media, you should develop a strategy for how you want to get there. This strategy is developed in stages and will enable you to build an execution plan. The first thing you have to decide is what is a long-term goal of your personal brand. A few examples: When professional acquaintances think of me, I want them to think of a Security Expert When a question in CI/CD comes up, I want to be the obvious person to ask When an associate wants to understand Marketing Strategy, they'll schedule a meeting with me By defining this long-term goal of what you would like, you enable yourself to visualize, develop a plan to accomplish and actualize it. You might also want to define various stages or milestones along the way, so that you can more easily measure success. When building an implementation plan, you have to realize that success doesn't happen overnight, but is a result of a continual presence over the course of a period of time. I...
The other day I received an email that contained 1000+ words. The purpose of the email was to ask for my feedback on an idea that the sender was working on. The message started by going into deep background and then moved into the different considerations and various viewpoints. It included arguments and counter-arguments that may or may not have actually occurred. This is a common occurrence when communicating, especially among more junior engineers. They want to make sure that they have covered all the bases and answered any questions that I could possibly have. It happens more often in writing than in direct discussion for a few reasons. Mostly because, I will generally stop the conversation when I realize what’s going on and ask them to just let me know what they want. I have one thing to say about this - long, detailed emails and communications are not helpful or effective. It is very difficult to fully comprehend all the background information by just reading an email. To fu...